Elf on the Shelf Engels - boy

The Elf on the Shelf: A Christmas Tradition is a 2005 American picture book for children, written by Carol Aebersold and her daughter Chanda Bell and illustrated by Coë Steinwart. 

The book tells the story of a scout elf who hides in people's homes to watch over events. Once everyone goes to bed, the scout elf flies back to the North Pole to report to Santa the activities, good and bad, that have taken place throughout the day. Before the family wakes up each morning, the scout elf flies back from the North Pole and hides. By hiding in a new spot around the house each morning, the scout elf plays an ongoing game of hide and seek with the family.

The Elf on the Shelf explains that scout elves get their magic by being named and loved by a child. In the back of each book, families have an opportunity to write their elf's name and the date that they adopted it. Once the elf is named, the scout elf receives its special Christmas magic, which allows it to fly to and from the North Pole.

The book tells how the magic might disappear if the scout elf is touched, so the rule in the book states, "There's only one rule that you have to follow, so I will come back and be here tomorrow: Please do not touch me. My magic might go, and Santa won't hear all I've seen or I know." Although families are told not to touch their scout elf, they can speak to it and tell it all their Christmas wishes, so that it can report back to Santa accurately.

The story ends on Christmas Day, with the elf leaving to stay with Santa for the rest of the year, until the following Christmas season.